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Our Commitment to Your Privacy
PawSmart Technologies Ltd. ("PawSmart", "we", "us", or "our") is committed to protecting the privacy and security of your personal information. We take your trust seriously and ensure that your data is handled responsibly and transparently.
PawSmart is an AI-powered platform offering services for pet owners, veterinarians, and pet care providers—including online bookings, virtual consultations, pet health tracking, and more. This Privacy Policy explains how we collect, use, and protect your personal data when you interact with our website, mobile app, and associated services (collectively, the "Platform").
- Important Information & Who We Are
- What Information We Collect
- How We Use Your Information
- Disclosures of Your Information
- International Transfers
- Data Retention
- Security Measures
- Your Rights
- Managing Your Privacy Preferences
- Changes to This Privacy Policy
- Contact Us
Contents
1. Important Information & Who We Are
Purpose of This Policy
This Privacy Policy applies to all users of PawSmart's services, including pet owners, veterinarians, clinic staff, and others interacting with the Platform. It covers data collected via the website, mobile app, emails, customer support, and integrated third-party tools.
Data Controller
PawSmart Technologies Ltd. is the controller and responsible for your personal data. If you have questions, please contact our Privacy Officer (details under Contact Us below).
2. What Information We Collect
Information You Provide:
We collect personal data you give us when using the Platform.
- Name, email, phone number
- Pet details (name, breed, medical history)
- Address (if needed for service availability)
- Payment data (via third-party processors)
For Pet Owners:
- Name, license number, clinic address
- Contact info, specialties
- Profile photo, availability
- Bank info (for payouts)
For Veterinarians & Clinics:
- Account and login data
- Preferences and communication settings
- Support messages, survey responses, or reviews
Other Information:
Note: We do not collect or store credit/debit card details directly. Payments are securely processed via Stripe or another PCI-compliant provider.
- IP address, browser type, OS, referring URLs
- Cookies (see our Cookie Policy)
- Device identifiers, geolocation (if enabled)
- Web beacons for email/open tracking
- Analytics data from Google Analytics and similar tools
Technical & Device Information:
3. How We Use Your Information
We use your information under the following legal bases:
a. To Perform a Contract (e.g., to provide services you requested):
- Set up and manage your account
- Match you with available veterinarians
- Schedule appointments and send reminders
- Facilitate secure payments and refunds
b. Our Legitimate Interests (provided they don't override your rights):
- Personalize the Platform and improve UX
- Provide customer support
- Prevent fraud, enforce our Terms of Use
- Send service updates and promotional emails (you can opt out)
c. Legal Obligations:
- Comply with applicable laws and regulatory requests
d. With Your Consent:
- For marketing communications or sharing data with third-party partners (you may withdraw consent anytime)
4. Disclosures of Your Information
We may share your data with:
- Other Platform Users: For example, when pet owners search for vets or book appointments
- Third-party service providers: Including payment processors (e.g., Stripe), cloud hosting, analytics, CRM tools (e.g., HubSpot), and customer support tools
- Vet Partners: Where applicable, to facilitate clinical or appointment logistics
- Authorities: When required by law or to protect legal rights
- In a Business Transfer: Such as a merger or sale of our business
We do not sell your personal information.
5. International Transfers
Your data may be processed outside your country (including in the UK, Canada, US, or EEA). We take appropriate measures to ensure your data remains protected, such as:
- Using service providers in countries with adequate protection laws
- Implementing standard contractual clauses approved by regulatory authorities
6. Data Retention
We retain your personal information only as long as needed to fulfill the purposes outlined in this policy, and to meet legal or regulatory obligations. Typically, this is up to 6 years after your last interaction with PawSmart, unless required longer for legal defense or records.
When no longer needed, your data will be securely deleted or anonymized.
7. Security Measures
We take appropriate technical and organizational security steps to protect your information. This includes:
- Secure server infrastructure and firewalls
- Data encryption in transit and at rest
- Access control policies for staff
- Regular audits and system monitoring
No platform can guarantee 100% security. We encourage you to protect your account with strong passwords and avoid sharing sensitive data.
8. Your Rights
Under data protection laws, you may have the right to:
- Access or get a copy of your personal data
- Correct inaccurate or outdated information
- Request deletion of your account and data
- Object to or restrict processing of your data
- Withdraw marketing consent
- Data portability
- File a complaint with a data protection authority
To exercise any of these rights, contact us (see Contact Us).
9. Managing Your Privacy Preferences
You can:
- Update your preferences in your account settings
- Unsubscribe from marketing emails by clicking the link in our emails
- Disable cookies in your browser (may affect some features)
See our separate Cookie Policy for more details.
10. Changes to This Privacy Policy
We may update this policy from time to time. Any changes will be posted here with the revised “Last Updated” date. If changes are significant, we may notify you directly (via email or site alert).
11. Contact Us
If you have any questions about this Privacy Policy or want to make a request, contact:
Privacy Officer – PawSmart Technologies Ltd.
📧 Email: privacy@pawsmart.ai
🏢 Address: 14 Birch Avenue, Toronto, ON, Canada M4V 1C8
📞 Phone: +1-844-555-1234
If you're based in the UK, you also have the right to lodge a complaint with the Information Commissioner’s Office (ICO): www.ico.org.ukWould you like me to format this for a webpage or generate a simplified summary for users too?